PHENOMENOLOGY OF USERS' DYSFUNCTIONAL BEHAVIOR IN SOCIAL MEDIA
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Abstract
The increasing popularity of social media over the past decade has caused the population of these media users to be defined as the size of a large continent. Given the communicative nature of social media, these communications sometimes occur positively and correctly with favorable and desirable outcomes. However, these communications sometimes occur negatively and abnormally, referred to as online dysfunctional behavior. The present study explains the meaning of dysfunctional behavior in the context of social media and what and how these behaviors are. Smith's interpretive phenomenological method was used to achieve this goal. The sample size was determined at 11 people based on theoretical sampling among social media celebrities who had public reputations. The data were collected using a semi-structured interview method. The interview analysis resulted in the identification of 3 primary themes (actions and reactions without proactive and retrospective awareness, aggressive behavior with impersonation, and acting out of accumulated mental disorders) and 6 sub-themes (lack of media and technological literacy, cultural poverty, anonymity, online anger, intolerance of success of others, and inferiority complexes). Online dysfunctional behavior has a semantic affinity with activism without awareness, aggressive behavior with impersonation, and acting out of disorders.
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