DIMENSIONS OF KNOWLEDGE MANAGEMENT FOR HORTICULTURAL PRODUCERS IN COLOMBIA
Main Article Content
Abstract
The production of vegetables in Colombia is of peasant economy in which it satisfies the domestic market being 75% of small production with about 3.0 hectares. In Boyacá, by 2020 vegetable production was 453,169 (ton) occupying 172.00 (ha), with a yield of 24.39 (ton / ha) (Sectoral figures, 2022), however, problems have been established in terms of the generation of new knowledge in topics related to innovation, technologies, business management and technological development, generating with this the increase of intermediaries to be able to access the national market, The associations taken for this study have presented drawbacks in business development, this research will be developed with a methodology of qualitative approach; where a non-experimental descriptive exploratory research design of cross-sectional cut will be implemented in focus groups, in which a Participatory Rural Innovation Model (IRP) will be applied, the information collection strategies will be deployed through the focus group, interviews and survey, as expected results the analysis of the dimensions is carried out in three topics such as marketing strategies, Innovation in products and packaging, business management with the purpose of identifying the weaknesses presented by the associations and intervening them in future research.
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