A STUDY ON CUSTOMER SATISFACTION TOWARDS DECATHLON PRODUCTS
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Abstract
This study aims to investigate the level of customer satisfaction with Decathlon products. The research will explore factors that influence customer satisfaction such as product quality, price, design, and customer service. A mixed-method approach will be used, including a survey questionnaire with Decathlon customers. The study will provide insights into the strengths and weaknesses of Decathlon's products and services, as well as recommendations for improving customer satisfaction. The findings of the study will be useful for Decathlon to enhance their products and services to meet customer needs and expectations.
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References
Decathlon annual reports: https://www.decathlon.com/pages/decathlon-group-annual- report
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